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About Us

Same Gym. New Name.

Starting as Great Lakes Gym, then as Gold’s Gym, and now as The Fitness Company, our goal has remained the same since 1982: to be a positive impact on every person who walks through our doors and to help lead them to a lifetime of fitness.

Our culture is important to us: we strive to ensure the facilities are kept clean, weights are re-racked and accessible, and machines are frequently maintained. We also monitor the space to ensure that you feel safe and accommodated throughout your workout.

We are well known for our EDGE Team Training center, body transformation programming, service to members, and for always improving on our original concept—to be a lifelong asset to members, employees, and the community.

Personal Training

Get the Support You Need to Reach Your Fitness Goals

When you become a member of The Fitness Company, you become more than just a member. You become a part of our tight-knit family.

While your fitness journey may be personal, you don’t have to go through it alone. We are here to support you every step of the way. Think of us as your loyal partner, your enthusiastic cheerleader, your dependable spotter, and your knowledgeable guide.

We are committed to keeping you motivated and holding you accountable because our ultimate objective is to help you achieve your goals.

Personal Training

Let Our History Guide You

The story of The Fitness Company began in 1982 when Todd Levine founded Great Lakes Gym Inc. in Rochester. With its 4000 square feet of space and state-of-the-art west coast equipment, it quickly became a pioneer in the city’s fitness scene. Throughout the years, Great Lakes Gym evolved into Gold’s Gym and went through various locations, ultimately settling in Webster in 2006 and Fairport in 2014.

Today, the Fitness Company is proud to carry on the legacy of Great Lakes Gym. Our Webster and Fairport locations are known for their innovative approach to fitness. In 2008, Todd, along with his partners George and Brianne Schaffer, introduced the Art of Strength Kettlebell Club to Webster, blazing a trail in High Intensity Interval Training in Rochester. We were the first to incorporate kettlebells, battle ropes, suspension training, plyometrics, and bodyweight exercises in our large group “team training” format.

Every day, we strive to inspire, support, and lead our members to enjoy their time and discover a fitness lifestyle.


Two Convenient Locations

Webster Fitness Company

Webster Fitness Company


855 Publishers PkwyWebster, NY 14580


M – Th: 5am – 10pm
F: 5am – 9pm
Sa: 6am – 6pm
Su: 8am – 5pm
M & Th: 9 – 11am

Located just off Route 104 in Webster, we are open 7 days a week all year round.

Our Webster location features the latest cardio and strength-training equipment, exciting group exercise programs, and expert personal trainers to customize your workout to meet your long-term fitness goals. We also offer our Kid’s Club, a safe and friendly childcare facility for parents during their workouts.

Fairport Fitness Company

Fairport Fitness Company


101 Village LandingFairport, NY 14450


Open 24/7
Staffed Hours
M – F: 9am – 8pm
Sa: 8am – 1pm
Su: 9am – 1pm

Conveniently located in the village of Fairport, our doors are open 24 hours a day, 7 days a week so you can get your workout in no matter what time is convenient.

Boost your heart rate on one of many state-of-the-art cardio machines, sculpt those curves with ultra-modern strength training equipment located throughout the gym, or work with one of our certified personal trainers to really dial your fitness in.

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